Samunnati: Making Fragmented Markets Work for the Small Farmers
In 2020 in the midst of the Covid pandemic and the lockdowns that followed, Vizhudugal Farmers Producer Company (FPC), in Thoothukudi district of Tamil Nadu, with over 1500 farmers in its fold, was desperately seeking to sell its agricultural produce—coriander, chilli, pulses, maize, onions and oil seeds.